Sunday, 7 June 2009


ALEX&RA is a fantastic new clothing line created by Alexandra Cipparone, I wish I could say that I found out about ALEX&RA by myself but actually she contacted me herself to let me know about her brand new online shop.

I checked out the shop and the skirts blew me away, Alexandra makes them to fit your exact size, which is brilliant as sometimes you don't know whether your size 10 is the same size ten as someone else. Described by the designer as having 'feminine style and high attention to detail', after running a highly succesful Etsy store, Alexandra has now opened her own shop: and is offering one lucky shopper the chance to win a free custom made skirt.

I took the time to pick some of favourite pieces from the ALEX&RA line, which features two collections, Broadway and Marina. The Broadway collection being her first inspired by her neighbourhood of Pacific Heights, which set out to mimic the architecture specific to Broadway Avenue, which she describes as follows:

The style here is ornate, but refined, a little bit intimidating, but welcoming as well. I tried to mimic these dichotomies in this collection, first and foremost with my choice of materials.

The skirts are made from silk, feature hidden pleats and are accessorized with vintage buttons.

Her second collection Marina, happens to be my favourite, inspired coincidentally by the marina, experimenting with volume, shape and elegance. This is the first of Alexandra's collection to feature dresses.

Without further ado, have a look see at some of my favourite finds below:

Go to the ALEX&RA site for the chance to win your own skirt! I'll be buying one made to measure for sure

1 comment:

uniquelau said...

awww really love this stuff :) laux